OCT. 2023
Traceability is not a value-add


写真は2023 飛騨の家具フェスティバルのFUSHIブース。応援のため福岡から駆けつけてくれた友人に感謝。

There was a time when I used to think that traceability would add value. I felt that the time had finally come, as regional materials were attracting attention, but it was an illusion. Traceability was already the norm at the world's top maisons, and from 2024, we will handle not only Hida beef hides, but also Kobe beef. We will launch a new leather brand made only from Japanese traceable raw hides.